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What is a Chatbot? and How Can it Help My Business?

Have you ever considered using a chatbot for your business? You may be asking yourself, “What IS a chatbot?” “What’s the deal with chatbots?” And the answer is simple. The way we communicate is always changing. Nowadays, we’re much more likely to send a quick text using iMessage, Facebook Messenger, or some other group chat platform. In order to meet this change, chatbots offer streamlined automated customer service.  This gives your customers efficiency and immediate attention when dealing with your business.

How a Chatbot Helps

A chatbot uses voice commands and/or messages to communicate with customers. Customers can use this service to receive immediate responses to basic, repeatable questions or guide them through troubleshooting problems. A chatbot could also direct them to the most effective human point of contact without being filtered through a live receptionist or operator.

As this technology becomes more advanced, more people will know what the deal with chatbots is. You can expect to see more companies embrace chatbots to improve online customer service.

Chatbots: The Future of Customer Service

In fact, according to BI Intelligence, 80% of businesses will use chatbots by 2020. Why? Because they are consistently able to engage customers 24/7. Think of it like a customer service representative that never goes home, never falls asleep, and gives every customer its full attention.

Now that doesn’t mean things don’t go wrong from time to time. Adding new technology of any kind takes patience and practice, and the bot can only know what you’ve told it to say. Therefore, performing maintenance and routinely updating and checking in to optimize your chatbot will be the best course of action to serve both your customers and your company.

Chatbots can help filter out questions and help troubleshoot lower-tier problems. As a result, customer service reps and tech support can focus their energy and time towards more complex problems and support concerns.

Therefore, Chatbots are a way of the future for streamlined customer service. Using a chatbot could be a resourceful tool for your company to look into today.

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